Linkedin company pages - A new look and features update!

LinkedIn recently changed the look for their company pages with new features and rolled out the changes to all companies.  We apprised of the LinkedIn update earlier. SocialNetGate's LinkedIn page has made use of these feature updates by LinkedIn.

Digging further on the feature updates, some of the notable changes are explained below:

1. Header Image

Similar to Facebook page and Twitter profile, LinkedIn has provided an option to publish a header image for their business. Things to be noted before designing and uploading a LinkedIn company page header/banner image.
  • The image should be either of these 3 formats - PNG, JPEG, or GIF;
  • The maximum size of the image file should be 2 MB.
  • The recommended image dimensions are 646x220 pixels. If not, the image needs to be cropped of that dimension/proportion while uploading to the page.

2. Company Update

The company status updates, links or any content posted on your company page will now be visible on the top and center rather than being in the bottom where it was hardly notable earlier.
 
Post your company updates, share an article or blog you have posted elsewhere, start an interactive discussion, post offers or job openings.
 
Sharing the YouTube URL lets an option to play the video from within the LinkedIn Company page.  Check our LinkedIn Company page to see how it is posted.
 

3. Products/services page changes

The options to go to the Products/services page has been made more likely to be seen. Make sure you use it to the fullest by adding your company's Products and/or Services appropriately.
 

4. Mobile Apps

LinkedIn Company page is now available on mobile & iPad
 

5. Follow Button

The follow button is better visible now.
 

6. Target Audience

Now you can target the audience based on the Company size, Industry, Function, Seniority and Geography
 
Targeted Audience
 
 
 
Specify a Target audience
 
 
Let us know your comments on the changes. Are there any other featues missed explanation here?
 
We also wish to reach you with more on these exciting updates in the forthcoming posts. Stay Tuned . . .

Know more from LinkedIn at http://marketing.linkedin.com/companypages/

SocialNetGate - One stop solution for Social Media Management - Know how Social Media can help you here. 

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